Friday, July 11, 2008

Virtual Assistants Globally Taking Us To New Frontiers

Hi
Hope you enjoy our article! Feel free to use it on your blog, website, newsletter, as long as bio remains intact. I'd welcome your comments!

Virtual Assistants Globally Taking Us To New Frontiers - The International Connection

A Virtual Assistant, like many of their clients, is a highly skilled professional working as an independent contractor from their own home. Virtual Assistants use leading edge technology to communicate work assignments via the Internet, e-mail or disk transfer. Traditional methods such as regular mail and overnight shipping are also used. While most virtual assistants will never meet their clients, it is not unusual to find a VA providing pickup and delivery service in their local area. Many have found success in a combination of the two, local and virtual clients. And what is even more impressive, is that most VA’s now realize the amazing power of the Internet and their client base spans globally.

The ultimate goal of virtual assistants is to partner with their clients. By partnering the VA learns all they can about their clients’ business to become a trusted and valued member of the team—an extension of their organization. At the same time, the VA only charges for time on tasks so it ultimately saves the client in overhead expenses while affording them the necessary time to take care of more business.

A perfect example of a Client/VA partnership is the sole proprietor; let’s say a consultant, who charges $400 an hour for his consulting services. The consultant is spending two hours a week generating mailings, preparing presentations, rummaging through paperwork, and sorting through the tons of email he gets on a weekly basis. Since the consultant is doing this work himself he is paying $400 an hour for these services when, in reality, it would benefit him to partner with a VA at a rate of $50 an hour and save tons of money a year. Plus, he could be generating more revenue because he would have more time available for doing what he does best—consulting. See how it works? It’s not rocket science but it can feel that way when trying to convince clients that they need you. As evidenced in this example they can’t afford NOT to have you on their team.

In addition to the financial rewards for the client, the following list reinforces to the client what they get in return for their investment. This list is just a sample and not meant to be all-inclusive. You need to customize your benefits and features list for clients to reflect your service offering, ethics, and level of expertise in addition to your business goals and objectives.

Personalized attention
Exceptional service
Experience in the latest technology
A colleague to brainstorm ideas with
No benefits/no equipment/no office space
Accurate/professional/experienced
Knowledge of the latest equipment
Freedom to allow you to grow you business
Pride in our profession
An interest in helping them achieve growth in their business
Specific knowledge of your niche

In closing, it’s up to us as Virtual Assistants to get the word out and there’s no better time than now. Get active and talk more, blog more, and just do more for this Virtual Industry that we are all so proud of.
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Diana Ennen is the co-author of numerous books including Virtual Assistant: the Series, Become a Highly Successful, Sought After VA with Kelly Poelker and Words From Home: Start, Run and Profit from a Home-Based Word Processing Business. She specializes in publicity and book marketing and is president of Virtual Word Publishing http:www.virtualwordpublishing.com. Email us at diana@virtualwordpublishing.com for a free business informational package. Articles are free to be reprinted as long as the author’s bio remains intact.

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Wednesday, May 16, 2007

Virtual Assistant Article - Do's and Don'ts for starting a business

In sharing some of my favorite articles, I thought I'd share this one. It's one of my favorites.

If you are looking to start your own Virtual Assistant Business, say hi and ask a question in our comment section. Let's see what we can do to help you achieve success!

Do's and Don'ts for Starting a Virtual Assistant Business

Virtual Assistants (VAs) are highly skilled professionals who provide administrative support and specialized services to businesses, entrepreneurs, executives, and others who have more work to do than time to do it. Examples of services a VA can do include web design and maintenance, word processing, meeting and event planning, desktop publishing, internet research, e-mail coordination, business start-up consultations and so much more. This can be the perfect work-at-home opportunity for many with good computer and Internet skills. Following are several Do’s and Dont’s to keep in mind for starting and operating your Virtual Assisting business.

DO -- Decide on a targeted market and initially focus your marketing efforts in that area. By developing a “niche” in your field, your reputation spreads quickly and soon you become a recognized expert. Several specialties include: medical, legal or business transcription, resume consulting, transaction coordination -- real estate industry, desktop publishing, manuscript preparing, academic typing, e-mail support, internet research, etc.

DO -- Be creative about where you can find business. The Internet offers a large variety of potential for clients just waiting for you to contact them. Actively network and don’t limit your marketing to simply placing a few ads in newspapers or the Yellow Pages. You want to find where there might be a need- and go fill it.

DO -- Write a complete business plan and marketing plan. Too many leave out this vital step and waste valuable time unorganized and without a clear-cut goal and direction for their business. When starting a business you will have tons of ideas floating around. You need to materialize all these and put them into a workable plan of action.

DO -- Develop a website that looks sensational! Your website is often the first connection a potential client has with your services. It must immediately let them know that they are dealing with a professional. Your site must then have the POWER to draw them to you and contact you. Let them see that you value quality by the look and feel of it. Additional tips include letting them know what services you offer and why you are qualified to offer those services by mentioning your experience and education. Be sure to include points on why you stand out among the rest and are the BEST! For example, if you have been featured in articles, radio shows, etc., have them listed with the dates.

DO -- Learn everything you can about starting a business. Knowledge is power and the more you know, the greater your chances for success. Look to online services and message boards and chats to talk with other Virtual Assistants operating a business. Remember these are often run by pros who have been in business for years and are willing to share their experience. For example, I mentor and manage virtual assisting boards on HBWM.com, Bizymoms.com, Momspreneursonline.com and VAnetworking.com. With 20 year’s experience, I often know what works and what doesn’t in starting a business and staying successful, so my experience can prove beneficial.

DO -- Join associations that are targeted for our Industry. A few of the more popular ones are IAVOA.com and IVAA.com, but there are many others. By connecting with these associations and being active, you learn from them what works and what doesn’t and you are able to post your questions to associate members via list serves often getting answers to your questions within minutes.

DO -- Read, read, read. By frequently continuing to increase your skills and your knowledge of your profession, the end result is a more confident satisfied you. Every tip you get from a book can be a new tool in your business. I recommend highlighting areas from several books and adding them to your library. Keep in mind that you might not use that idea today, but it might apply to specialties you might add down the road.

DO – Enjoy. There’s no greater feeling than landing that first client or finishing your first big project. Plus, wait until you get the opportunity to tell someone you own and operate your own virtual assisting business. It sure beats I’m a secretary at .... Plus, when you enjoy your business it shows. Your clients will sense your positive attitude and want to be a part of your team.

DON'T -- Underprice your services. The average virtual assistant today makes $35 to $70 an hour, depending on their skills, services offered, location, and years of experience. Don’t make the mistake of assuming if you charge the lowest prices, you’ll get the most work. You won’t. Instead, you’ll end up working outrageous hours for peanuts! Clients will pay more for professional services. When a potential client discovers you’re charging a lower rate than standard, they often feel they will receive a quality of services that is also lower.

DON'T -- Overextend yourself. One of the common mistakes many virtual assistants make is to accept too much work and then not be able to accurately complete it. Learn to say no or have a back-up helper who can assist you with any overflow work. Remember one of the most important ingredients for success is keeping your clients satisfied. If you overextend yourself and make a lot of errors, it will jeopardize your business.

DON'T -- Get discouraged. It takes time to get a business going. Plan ahead and have money saved in reserve. Don’t buy items until you have found the best possible price and there is an absolute need. This advance planning takes the pressure off of having to make money NOW. If things are slow and the phone just isn’t ringing ... MAKE IT RING!! There’s plenty of work out there, you just need to aggressively pursue it.

Finally, the most important ingredient for success is your belief in yourself. If you believe that with your skills and experience, you can own your own business, then there’s nothing stopping you. DREAMS DO COME TRUE. SOMETIMES YOU JUST NEED TO MAKE THEM HAPPEN.
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Diana Ennen, Author, Virtual Assistant: The Series, Become a Highly Successful, Sought After VA, & Words From Home / http://www.virtualwordpublishing.com, http://www.virtualassistantstartups.com diana@virtualwordpublishing.com -- Send for our free booklet on obtaining clients.

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